I want to thank my friend Juan Marcos Vilar for sending the following video to me. It is by far the most effective Spanish language campaign video I have seen. We know that the Obama campaign has been successful at using new methods of communicating with voters, and I am sure that this video will get much attention online. While some commentators continue to assume that there is some tension between Latino voters against black candidates, I have stated that the primary reason Obama has not garnered greater support among Latino voters is simply because they do not know him well enough. This video incorporates moving images and provocative and penetrating lyrics, and will serve as a great tool to introduce Obama to Latinos. Whoever put this video together deserves a lot of credit (check them out at dipdive.com). It targets both the younger and older generations of Latino voters with messaging that is very effective to the Latino community. If the folks over at the Obama campaign continue with these types of communication, it well serve them well.
















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