New Policy Institute
Submitted by Melissa Merz on Thu, 10/16/2008 - 5:10pm.
This weekend, Adelante, the New Policy Institute's non-partisan campaign which encourages Latinos to vote, will add a new rotation of Spanish-language ads instructing citizens on how to take advantage of early voting opportunities in Colorado, New Mexico and Nevada.
It is estimated that one in three voters in the United States will cast their ballots before November 4. Early voting makes it much easier for people to vote, allowing people to do so on weekends, after work, at malls, grocery stores and other places across the state close and accessible to them. For example, in 2004 in Nevada, more people voted early than voted on Election Day itself. This new phase of Adelante will ensure Spanish-speaking voters in these three states are aware of the early voting option and offer information on the times and places where early voting will be taking place.
Our new "votacion temprana" (early voting) effort will run on those days that early voting is in effect, beginning this Saturday - click here to listen to the ad before it goes up on the air. The ad explains that the government has made it much easier for people to vote, and encourages them to visit our Adelante site, which provides comprehensive and state-specific information, in Spanish and English, about voting laws, absentee and early voting, voter rights, voting deadlines, early vote times and locations and other critical information.
A script of the new ad, "Today," follows below. To listen to the other ads or read the scripts, please visit the Adelante site, www.adelante08.org.
Transcript of "Hoy" ("Today")
ANNCR 1: ¿Sabías que si quieres podrías votar hoy mismo?
ANNCR 2: Si estás registrado….
ANNCR 1: … Y ya no puedes esperar más para depositar tu voto…
ANNCR 2: Visita el sitio adelante08.com…
ANNCR 1: … y encuentra cómo y dónde puedes votar…
ANNCR 2: … Hoy mismo.
ANNCR 1: Hoy mismo te enteras.
ANNCR 2: Hoy mismo puedes votar.
ANNCR 1: No esperes más.
ANNCR 2: Sigue adelante y vota.
ANNCR 1: Mensaje pagado por Adelante, NPI y el Tides Center.
Translation:
ANNCR 1: Did you know you can vote today?
ANNCR 2: If you are registered….
ANNCR 1: … And you can’t wait to vote any longer…
ANNCR 2: Visit adelante08.com…
ANNCR 1: … And find how and where to vote…
ANNCR 2: … Today.
ANNCR 1: you get informed today.
ANNCR 2: You can vote today.
ANNCR 1: Don’t wait any longer.
ANNCR 2: Move forward and vote.
ANNCR 1: Message paid by Adelante, NPI and The Tides Center.
Submitted by Melissa Merz on Fri, 10/10/2008 - 4:46pm.
The New Policy Institute, a non-partisan NDN affiliate, is excited to announce that the Adelante Spanish-language voter education and mobilization effort is picking up steam, with ads going up on the air today on radio stations in New Mexico and on station KRNV in Reno, Nevada.
The ads already have been running in Colorado, the Las Vegas media market and the greater Washington, DC, metropolitan area market, which includes northern Virginia and southern Maryland. Adelante launched its first ad in Colorado with an extensive buy on Denver (stations KBNO, KXPK, KJMN, and KMXA), Colorado Springs/Pueblo (stations KNKN and KRYE) and Ft. Collins/Greeley (station KGRE). Two days later, the effort expanded into the Las Vegas media market on stations KISF, KWID, KQRT and KRRN. On October 2, Adelante started airing on stations WILC, WACA and WZLZ in the greater DC area and two new ads were released the same day that started airing in all the markets. Ads will continue through November 3.
The media campaign, Adelante, Spanish for "Moving Forward," is a public education campaign that encourages people to vote, explains the process of voting (including early and absentee voting), and targets what is projected to be a large pool of first-time Hispanic voters.
The three ads currently on air include "Acuérdate," ("Remember"), “Siglo” (“Century”) and “Premios” (“Awards”). To listen to the ads and read the scripts in Spanish and English, click here.
Radio advertising is only half of Adelante.The effort also includes a Web site, www.Adelante08.org, which provides comprehensive information, in Spanish and English, about voting laws, absentee and early voting, voter rights, voting deadlines and other critical information. The Web site contains such information about all the states in which radio spots are airing and also will feature information about voting processes in Arizona, California, Florida, Illinois, New York, Pennsylvania and Texas.
Submitted by Melissa Merz on Wed, 10/08/2008 - 1:16pm.
The New Policy Institute is excited to release a compelling new paper, Harnessing the Mobile Revolution, by Tom Kalil.
In recent years, the use of mobile phones and other mobile communications in developing countries has skyrocketed, and Tom takes a look at the power of mobile technologies in addressing some of our most pressing challenges, such as reducing the huge inequities in life expectancy between rich and poor countries, fostering inclusive economic growth, and promoting vibrant democracies.
The New Policy Institute is a non-partisan 501(c)(3) affiliate of NDN.
In the paper, which you can read in its entirety here, Tom urges the next President to promote mobile technologies as a tool to improve global health care outcomes, combat global poverty and strengthen democratic institutions.
"...the next Administration should launch a major new initiative to harness the confluence of new technologies and innovative business models as a key component of its global development agenda. This initiative would be designed to serve as a catalyst for policy reforms in developing countries, promote an increased capacity for innovation by developing country entrepreneurs to meet local needs, and stimulate additional investments by philanthropists, foundations and companies.
Such an initiative could reduce poverty, strengthen democratic institutions, and improve global health outcomes. It could also help restore some of the damage to America’s international reputation, boost America’s 'soft power,' and position American businesses and workers to benefit from the growth of emerging markets in Africa, Asia, and Latin America...."
As Tom further notes in the paper:
"There is no doubt that mobile communications are having a significant impact on the way Americans live, work and communicate with each other. But the impact is no doubt more keenly felt by the African mother who can call ahead to determine whether a doctor is available to treat her sick child before traveling for hours."
Tom is a chair of the Clinton Global Initiative, the Special Assistant to the Chancellor for Science and Technology at the University of California Berkeley and a former senior Clinton Administration official. To read more about Tom, please click here.
Submitted by Zuraya Tapia-Alfaro on Tue, 09/23/2008 - 2:33pm.
Hoy, el centro de investigación llamado The New Policy Institute, un filial de NDN sin fin de lucro y no-partidario, lanzó una campaña para motivar a ciudadanos Hispanohablantes a votar este Noviembre.
La campaña se llama Adelante. Comienza esta semana con anuncios a punto de saturación del mercado de radio en Colorado, y con una página de Internet, www.adelante08.org. La campaña hará dos cosas: por un lado ayudará a motivar al público a votar y por otro lado explicará el proceso para votar, incluyendo información sobre votación temprana y votación ausente. Se espera que gran parte del público serán Hispanos que van a votar por primera vez. La primera fase de la campaña comienza hoy en Colorado. Entre hoy y el día de las elecciones, Adelante lanzará cientos de anuncios en Denver (estaciones KBNO, KXPX, KJMN y KMXA), Colorado Springs/Pueblo (estaciones KNKN y KRYE), y en Fort Collins/Greeley (estación KGRE). Para escuchar el primer anuncio, “Acuérdate”, o leer el guión del anuncio y la traducción al Inglés, haga clic aquí.
Para más información sobre el electorado en los Estados Unidos, vea el reporte recientemente publicado por NDN, Hispanics Rising II. Durante muchos años, NDN y sus filiales han luchado para asegurarse de que la voz de la comunidad creciente de Latinos sea escuchada dentro del gran debate que informa a la democracia Estadounidense. Esta campaña es el capítulo mas reciente dentro de este esfuerzo de muchos años.
-- Guión del anuncio --
Español:
MUJER: ¿Qué tan lejos hemos llegado?
HOMBRE: Acuérdate de Roberto Clemente.
MUJER: De la misma Selena.
HOMBRE: O de César Chávez.
MUJER: Sí, hemos llegado muy lejos, pero no podemos vivir de glorias pasadas.
HOMBRE: Este año, de ti depende decidir si nos quedamos hasta donde hemos llegado o seguimos avanzando.
MUJER: Sigue adelante y vota.
Mensaje pagado por Adelante, NPI y el Tides Center.
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